Machwan

Machwan has become a sought after choice for market intelligence providers with most of the IT giants in India and outside to support and accelerate clients growth through quality information and consulting services

Over the past 10+ years we have managed campaigns for several industry leaders across the verticals and segments through our world class and most efficient Database Management, Lead & Sales Enablement Program, IoT Services, Digital & Webinar Services and Sales Channel Activation programs. In the changing world of business and growing importance of real time insights to support strategic decision making and to harness the potential of data points to make efficient decisions and conduct various activities in radically different ways. The key is to understand the power and effect of data on business, by using it to its optimum level to gain valuable insights in real time understanding. In these aspects Machwan Communication & Research (MCR) is far ahead of other competitors.

Machwan has become a sought after choice for market intelligence providers with most of the IT giants in India and outside to support and accelerate clients growth through quality information and consulting services

Over the past 10+ years we have managed campaigns for several industry leaders across the verticals and segments through our world class and most efficient Database Management, Lead & Sales Enablement Program, IoT Services, Digital & Webinar Services and Sales Channel Activation programs. In the changing world of business and growing importance of real time insights to support strategic decision making and to harness the potential of data points to make efficient decisions and conduct various activities in radically different ways. The key is to understand the power and effect of data on business, by using it to its optimum level to gain valuable insights in real time understanding. In these aspects Machwan Communication & Research (MCR) is far ahead of other competitors.



OUR SERVICES

In the changing world of business and growing importance of real time insights to support strategic decision making body; Machwan harness the potential of data points in refined manner to help decisions and conduct various business strategies in different perspectives.

The key is to understand the power and effect of data on business by using to its optimum level to gain valuable insights.We provide complete range of database solutions and multi-disciplinary database and marketing services.

Our much sought world-class data and marketing services include:

  • Database
    Management

  • Lead & Sales
    Enablement Program

  • Digital & Webinar
    Services

  • Sales Channel
    Activation

  • Internet of Things (IoT)
    Partner Profiling

Database Management

As a leading provider of database generation and management services in various industries, Machwan has helped customers in acquiring and maintaining critical and big databases across the verticals & sub-verticals. At MCR resource centre, we generate, validate and update databases on our own or as per the requirements of customers.

This continuous process of generating and upgrading databases has resulted a master database of over 200,000 global and Indian companies including listed, ET 500 and BT 500/1000 entities.

Database Mining Data Standardization & Database Cleaning Database Profiling Contact Profiling Database Tracking in Programmatic Manner Vertical/ Segmentation Focus Profiling Competitive Intelligence by Product, by Category & by Brands

Lead & Sales Enablement Program

Lead generation and sales enablement are vital aspects for an organization to generate new clients and to harness business strategy in a calculative manner. Sales enablement is concerned with the systems and processes that equip sales team with the right business information whenever and wherever needed.

What we do: Business-to-Business (B2B) Sales opportunity identification

Prospecting and Qualifying The Sales Funnel creation Appointment setting activities

Digital & Webinar Services

Machwan provides Digital & Webinar services for digital marketing to target specific audiences in both business-to-business (B2B) and business-to-consumer (B2C) segments.

Keywords Mapping Kew word profiling/identification Position & main keywords tracking on google, Yahoo & MSN Target audience profiling for email marketing eDM Broadcasting vertical base eDM marketing

Webinar Services

Webinars are quickly becoming an important business process that allows companies to find new customers, educate current clients and strengthen their customer base.

Sales-Ready Needs Nurturing Not a Fit

Sales Channel Activation

Marketing professionals find it difficult to develop a reliable distribution network in new geographies for reaching out to the end customers. We help organizations across the verticals in developing distribution channels for routing their products to all the major destinations in India.

Machwan offers services across all metros and cities (Tier I/Tier II/ Tier III, Tier IV & Tier V).

We closely work with the organizations in developing sales channels across the verticals and segments to understand the profile of an ideal distributor/dealer/reseller for your business. Our professionals analyse your sales channel requirements and advises you the best suitable network of distributors/dealers/resellers in a pre-defined time frame.

Our team conducts data mining through multiple sources to identify potential business partners, track distribution channel network in your target locations, and updates information time to time to short list ideal business partners.

Machwan helps your sales team to focus on achieving their sales targets and saves time.

Internet of Things (IoT), Partner Profiling

A number of IoT impact areas and sectors have already been identified and many will apply to India, such as transport, wellness, healthcare, buildings, home, factories, agriculture, livestock, electric grids, water supply networks, and of course individual consumers. Portals for managing this information and operating services will be run by individuals, organisations and industry. Overall, IoT is a hardware, software and telecom play, collectively bringing about improved productivity, risk management, real-time decision making and new waves of innovation.

IoT segmentation are :

Data and Analytics Devices / sensors Machine Learning & Predictive Analytics

Data Management

As a leading provider of database generation and management services across various Industries, Machwan has helped customers in acquiring and maintaining critical & big databases in across verticals & sub-verticals. At MCR resource centre we generate, validate and update databases on our own or as per the requirements of our customers

This continuous process of generating and upgrading databases has resulted in a profiled data base of more than 200,000 companies (includes listed, ET 500 and BT 500/1000 companies) in programmatic way.

  • Database Mining
  • Data Standardization & Database Cleaning
  • Database Profiling
  • Contact Profiling
  • Database Tracking in Programmatic Manner
  • Vertical/ Segmentation Focus Profiling
  • Competitive Intelligence by Product, by Category & by Brands
Lead & Sales Enablement Program

Sustenance of every business is dependent on sales. The sales force needs continuous inputs in the form of sales leads for follow ups, closure of sales and revenue generation. If you are able to generate enough leads, business is sure to be on the way to growth.

We generate sales leads which can be rapidly moved from qualified opportunities into the sales pipeline. So far we have generated more than 50000+ leads in different products (both technical and non technical) across all sectors for our customers resulting in more than USD 75 Million in revenues for our clients. Over the years, we have also perfected the art of progressing leads to various sales stages thereby accelerating sales cycle, enabling faster conversion and reducing the cost per lead for our clients.

Digital & Webinar Services

In Digital Space

MCR focus has been placed on segmentation within digital marketing, in order to target specific target audiences in both categories business-to-business (B2B) and business-to-consumer (B2C) segments.

  • Keywords Mapping
  • Kew word profiling/identification
  • Position & main keywords tracking on google, Yahoo & MSN
  • Target audience profiling for email marketing
  • eDM Broadcasting
  • vertical base eDM marketing

Webinar Services

Webinars are quickly becoming an important business process that allows companies to find new customers, educate current clients and strengthen their customer services

  • Sales-Ready
  • Needs Nurturing
  • Not a Fit
Sales Channel Activation

Marketers find it tough to develop a reliable distribution network in new geographies for reaching out to the end consumers. We help organizations across verticals in developing distribution channels for routing their products to all the major cities in India.

We offer our services across all metros/Tier I/Tier II/ Tier III cities.

We work with organizations in developing sales channels across verticals/segments. We understand the profile of an ideal distributor/dealer/reseller for your business. We analyse your sales channel requirements and give you the most suitable network of distributors/dealers/resellers in agreed time frame.

Our team identifies business partners for your organization through multiple sources. We track established firms who are into distribution business in your target cities. The team keeps track of their credentials and provide you with most critical information which helps you in short listing your ideal business partner. We schedule appointments for you with the distributors that you shortlist.

So you save on the time of your sales team that it otherwise spends in travelling from one city to the other, hunting for your ideal business partner. We enable your sales teams to just focus on achieving their sales targets.

Internet of Things (IoT), Partner Profiling

A number of IoT impact areas and sectors have already been identified and many will apply to India, such as transport, wellness, healthcare, buildings, home, factories, agriculture, livestock, electric grids, water supply networks, and of course individual consumers. Portals for managing this information and operating services will be run by individuals, organisations and industry. Overall, IoT is a hardware, software and telecom play, collectively bringing about improved productivity, risk management, real-time decision making and new waves of innovation.

IoT segmentation

  • Data and Analytics
  • Devices / sensors
  • Machine Learning & Predictive Analytics

ABOUT MACHWAN

Make More Data-Driven Business Decisions

Machwan understands the importance and value of the data that we collect, as well as the crucial business decisions it drives. Our information collection systems and processes, coupled with extensive experience of the entire management & operations team, has made us the best database company in the industry to serve our clients regularly & ad-hoc basis.


Quality Policy

Qualitative information and authentic data services are the bench mark of Machwan’s survival even during the market slowdown. Machwan always strives to ensure customer requirements and needs, desired high-quality followed at all points of our operation & execution of projects and delivery processes. We always strive to provide a superior service to our customers. We undertake to provide customers quality-assured services and consistently enable customers to experience our commitment in creating value for each of them.

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KEY REASON FOR OUR SUCCESS

We believe our people are the key reason for our success. We value their collective skills and knowledge. Therefore, we look for individuals who want to succeed, grow and to be a part of our team.

Every team member lives and works with Machwan's core values: Honesty, Integrity, Commitment and Passion. Their motivation, commitment and expertise have made Machwan the company it is today & they constantly strive towards finding new and innovative process for our customers to provide excellent services.

We have executed and delivered over 3000 projects on time with highest standard and Integrity. Our ability to step up and deliver on our commitments , handle large and complex projects with ease, demonstrate stretch, and deliver results at best possible cost, has won us several awards and recognitions.

OUR CLIENTS

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